Introducing ArrivalistScout, our Al data connector MCP for tourism's most remarkable insights. Learn more ⟶

Introducing ArrivalistScout, our Al data connector MCP for tourism's most remarkable insights. Learn more ⟶

TravelAudiences

Activate real travelers

Activate real travelers

Activate audiences built from real visits.

Activate audiences built from real visits.

Segments built from observed, place-based visits

Activate across LiveRamp and nearly every major DSP

No lookalikes, no black-box modeling

Drawn from billions of daily observed activities

Trusted by leading destination marketers

Trusted by
leading destination marketers

Why Arrivalist Travel Audiences?

Why Arrivalist Travel Audiences?

Most travel audiences are built from probabilistic lookalikes or modeled intent. Ours are built from people we observed at real places.

Most travel audiences are built from probabilistic lookalikes or modeled intent. Ours are built from people we observed at real places.

Every segment comes from real visits

Broad or niche segments from beach afternoon to a two-week ski trip

Each visit ties to an actual device, not an inferred profile

Built to plug straight into your activation workflow

Popular segments

Popular segments

Adventure Travelers

Adventure Travelers

Amusement Parks + Arcade Travelers

Amusement Parks + Arcade Travelers

Beach Travelers

Beach Travelers

Boaters + Sailors

Boaters + Sailors

Camping + Outdoor Travelers

Camping + Outdoor Travelers

Casino Visitors

Casino Visitors

Cruise Travelers

Cultural Travelers

Fine Dining Travelers

Frequent Fliers

Golf Travelers

Hotel Guests

National Park Visitors

QSR Diners

Retail Shopper Travelers

Road Trippers

Ski Travelers

Theme Park Visitors

Wellness Travelers

Wine/Distillery Travelers

Your segments. Ready to activate.

Book a short call and see which traveler segments you can activate for your destination.

Your segments. Ready to activate.

Book a short call and see which traveler segments you can activate for your destination.

Standard and custom segments, ready to activate

Standard and custom segments, ready to activate

Choose from standard traveler segments or build your own

Robust taxonomy, 20+ standard segments across many activities and destinations

900+ feature combinations: golf, beaches, ski resorts and much more

Custom segments to any spec: origin, destination, activity, season

One activation path: LiveRamp across nearly every DSP, CTV and social

What our clients say

Trusted by tourism offices reporting to state and local stakeholders

  • "Arrivalist has been a trusted strategic partner for years, providing the traveler intelligence and insights we rely on to inform our target market growth strategies. Their robust measurement and attribution solutions also help us accurately assess the impact of our investments, demonstrating how our campaigns influence travel and drive incremental visitation. Arrivalist plays a critical role in both guiding our strategy and proving the impact."

    VML

    Executive Director, Marketing Effectiveness & Intelligence at VML

  • "Arrivalist's Spend Insights platform has been incredibly valuable for our team.The data is easy to access, easy to understand, and gives us meaningful insights we can share with our board, hotel partners, and stakeholders. Having this level of visibility into visitor spending has been a game changer for our reporting and planning efforts."

    Susan Schoultz

    Marketing Manager Waukesha Pewaukee Convention & Visitor Bureau

  • "Arrivalist has allowed us to gain in-depth insights into visitor origin markets, length of stay, and day of arrival, which has empowered us to develop data-driven marketing strategies at a statewide level. Additionally, our partners consistently emphasize the value of the visitation data provided by Arrivalist when presenting to their boards and key stakeholders."

    Amy Zeigler

    State Tourism Manager, Team Lead
    Iowa Tourism Office

  • "With two of the largest investments and economic development projects in the state of Indiana, we wanted to substantiate the impact both during the construction phase, as well as when the operations are online. We used Arrivalist's cross-visitation data as a further validation of our STR report on the impact of specific hotels. The data helped us to better understand the estimated 33,000 room night contribution in Q1 of 2025. We are further using that information to create an economic impact report of the construction, as well as data for our board's consideration."

    Jeff Jarnecke

    Executive Director

    Visit South Bend Mishawaka

  • "Arrivalist has become an important part of our destination marketing toolkit. The platform gives us valuable insights into visitor behavior, spending patterns, and campaign performance, helping us make more informed decisions and better communicate results to stakeholders. The Arrivalist team has also been incredibly responsive and supportive, always willing to help us find answers and get the most out of the data."

    Akron/Summit Convention & Visitors Bureau

  • "Arrivalist has been a reliable and professional partner. Their platform performs consistently, and their team provides clear communication and dependable support."

    TPMA/Visit Minot

  • "The combined platform with the CC and lodging is such an incredible improvement over the dashboard from several years ago. I find myself in there so much more often now."

    Justin R. Kerns, TMP

    Executive Director - Winchester-Frederick County Convention & Visitors Bureau

What our clients say

Trusted by tourism offices reporting to state and local stakeholders

  • "Arrivalist has been a trusted strategic partner for years, providing the traveler intelligence and insights we rely on to inform our target market growth strategies. Their robust measurement and attribution solutions also help us accurately assess the impact of our investments, demonstrating how our campaigns influence travel and drive incremental visitation. Arrivalist plays a critical role in both guiding our strategy and proving the impact."

    VML

    Executive Director, Marketing Effectiveness & Intelligence at VML

  • "Arrivalist's Spend Insights platform has been incredibly valuable for our team.The data is easy to access, easy to understand, and gives us meaningful insights we can share with our board, hotel partners, and stakeholders. Having this level of visibility into visitor spending has been a game changer for our reporting and planning efforts."

    Susan Schoultz

    Marketing Manager Waukesha Pewaukee Convention & Visitor Bureau

  • "Arrivalist has allowed us to gain in-depth insights into visitor origin markets, length of stay, and day of arrival, which has empowered us to develop data-driven marketing strategies at a statewide level. Additionally, our partners consistently emphasize the value of the visitation data provided by Arrivalist when presenting to their boards and key stakeholders."

    Amy Zeigler

    State Tourism Manager, Team Lead
    Iowa Tourism Office

  • "With two of the largest investments and economic development projects in the state of Indiana, we wanted to substantiate the impact both during the construction phase, as well as when the operations are online. We used Arrivalist's cross-visitation data as a further validation of our STR report on the impact of specific hotels. The data helped us to better understand the estimated 33,000 room night contribution in Q1 of 2025. We are further using that information to create an economic impact report of the construction, as well as data for our board's consideration."

    Jeff Jarnecke

    Executive Director

    Visit South Bend Mishawaka

  • "Arrivalist has become an important part of our destination marketing toolkit. The platform gives us valuable insights into visitor behavior, spending patterns, and campaign performance, helping us make more informed decisions and better communicate results to stakeholders. The Arrivalist team has also been incredibly responsive and supportive, always willing to help us find answers and get the most out of the data."

    Akron/Summit Convention & Visitors Bureau

  • "Arrivalist has been a reliable and professional partner. Their platform performs consistently, and their team provides clear communication and dependable support."

    TPMA/Visit Minot

  • "The combined platform with the CC and lodging is such an incredible improvement over the dashboard from several years ago. I find myself in there so much more often now."

    Justin R. Kerns, TMP

    Executive Director - Winchester-Frederick County Convention & Visitors Bureau

New travel data in your inbox monthly

By clicking “Submit”, you agree to our privacy policy and terms of service

Made with 🧡 in Miami, FL · Fernandina Beach, FL · Budapest HUN · Morrisville, NC · Bauru BRA · Pittsburgh, PA · Clark, NJ · Coos Bay, OR · Shirley, NY · Chicago, IL · Everett, MA · Buffalo, NY · Astoria, NY · Cincinnati, OH · Athens, GRC · Orlando, FL · Grand Rapids, MI

New travel data in your inbox monthly

By clicking “Submit”, you agree to our privacy policy and terms of service

Made with 🧡 in Miami, FL · Fernandina Beach, FL · Budapest HUN · Morrisville, NC · Bauru BRA · Pittsburgh, PA · Clark, NJ · Coos Bay, OR · Shirley, NY · Chicago, IL · Everett, MA · Buffalo, NY · Astoria, NY · Cincinnati, OH · Athens, GRC · Orlando, FL · Grand Rapids, MI

New travel data in your inbox monthly

By clicking “Submit”, you agree to our privacy policy and terms of service

Made with 🧡 in Miami, FL · Fernandina Beach, FL · Budapest HUN · Morrisville, NC · Bauru BRA · Pittsburgh, PA · Clark, NJ · Coos Bay, OR · Shirley, NY · Chicago, IL · Everett, MA · Buffalo, NY · Astoria, NY · Cincinnati, OH · Athens, GRC · Orlando, FL · Grand Rapids, MI

New travel data in your inbox monthly

By clicking “Submit”, you agree to our privacy policy and terms of service

Made with 🧡 in Miami, FL · Fernandina Beach, FL · Budapest HUN · Morrisville, NC · Bauru BRA · Pittsburgh, PA · Clark, NJ · Coos Bay, OR · Shirley, NY · Chicago, IL · Everett, MA · Buffalo, NY · Astoria, NY · Cincinnati, OH · Athens, GRC · Orlando, FL · Grand Rapids, MI