Arrivalist Travel Audiences

Arrivalist Travel Audiences

Arrivalist Travel Audiences

Reach Real Travelers. Not Modeled Guesses.

Reach Real Travelers.
Not Modeled Guesses.

Arrivalist Travel Audiences deliver fact‑based, place‑verified traveler segments built from the industry’s most trusted dataset. Activate across LiveRamp and nearly every major DSP with confidence.

Arrivalist Travel Audiences deliver fact‑based, place‑verified traveler segments built from the industry’s most trusted dataset. Activate across LiveRamp and nearly every major DSP with confidence.

Introducting SpendInsights
Introducting SpendInsights
Introducting SpendInsights

Want to reach real travelers with fact‑based accuracy?

Talk with our team to see how Arrivalist Travel Audiences can elevate your targeting strategy.

Talk with our team to see how Arrivalist Travel Audiences can elevate your targeting strategy.

Why Arrivalist Travel Audiences?

Most travel audiences rely on probabilistic lookalikes or black‑box modeling.

Ours don’t.

Every segment is built from real people observed in real place‑based activities — whether it’s a quick beach day or a two‑week ski vacation.

With 60 million monthly opt-in devices and 1.5 billion daily activities, Arrivalist delivers unmatched accuracy and scale.

Most travel audiences rely on probabilistic lookalikes or black‑box modeling.

Ours don’t.

Every segment is built from real people observed in real place‑based activities — whether it’s a quick beach day or a two‑week ski vacation.

With 60 million monthly opt-in devices and 1.5 billion daily activities, Arrivalist delivers unmatched accuracy and scale.

American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends
American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends
American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends
American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends
American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends

Powered by the Industry’s Most Trusted Travel Dataset

Powered by the Industry’s Most Trusted Travel Dataset

Arrivalist is the leader in travel advertising measurement and attribution.

Brands and agencies rely on our TripInsights, SpendIntelligence, MediaInsights, and LodgingInsights to understand what works.

Now they can target using the same truth set — the same fact‑based methodology that has defined the category.

Arrivalist is the leader in travel advertising measurement and attribution.

Brands and agencies rely on our TripInsights, SpendIntelligence, MediaInsights, and LodgingInsights to understand what works.

Now they can target using the same truth set — the same fact‑based methodology that has defined the category.

Robust Taxonomy

Robust Taxonomy

Arrivalist’s Standard Taxonomy features 20+ traveler segments built from real visits — golf courses, beaches, ski resorts, and more.

Reach broad or local audiences with precision.

Each visit is an actual visit, represented by a MAID (Mobile Advertising ID) and extremely accurate within specific NAICS polygons. 

We target verified activity, not modeled intent. For example, we find actual skiers who visited Colorado last winter — not someone who just bought ski boots for a grandkid.

Arrivalist’s Standard Taxonomy features 20+ traveler segments built from real visits — golf courses, beaches, ski resorts, and more.

Reach broad or local audiences with precision.

Each visit is an actual visit, represented by a MAID (Mobile Advertising ID) and extremely accurate within specific NAICS polygons. 

We target verified activity, not modeled intent. For example, we find actual skiers who visited Colorado last winter — not someone who just bought ski boots for a grandkid.

American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends
American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends

Arrivalist Audiences Custom Segments

For advertisers with specific targeting needs, Arrivalist builds fully custom audiences that combine any origin, any destination, any activity, and any time vector.

These segments are engineered from the same place‑verified dataset, giving brands the ability to reach exactly the travelers who matter most.

A custom segment might include travelers from the East Coast who ski in Colorado during the winter — or any other combination of geography, behavior, and seasonality aligned to your campaign strategy.

For advertisers with specific targeting needs, Arrivalist builds fully custom audiences that combine any origin, any destination, any activity, and any time vector.

These segments are engineered from the same place‑verified dataset, giving brands the ability to reach exactly the travelers who matter most.

A custom segment might include travelers from the East Coast who ski in Colorado during the winter — or any other combination of geography, behavior, and seasonality aligned to your campaign strategy.

Built for Travel Brands
and Agencies

Built for Travel Brands and Agencies

Built for Travel Brands
and Agencies

Arrivalist Travel Audiences help brands eliminate wasted impressions, improve ROAS, and reach high‑value travelers who have demonstrated real intent. Agencies gain a transparent, defensible targeting solution that plugs seamlessly into existing activation workflows across nearly every DSP.

Arrivalist standard taxonomy and custom segments are available on LiveRamp Data Marketplace, which allows easy activation across almost every DSP and other endpoints across every digital media channel, including TV (CTV and MVPDs) as well as social activations.

Arrivalist Travel Audiences help brands eliminate wasted impressions, improve ROAS, and reach high‑value travelers who have demonstrated real intent. Agencies gain a transparent, defensible targeting solution that plugs seamlessly into existing activation workflows across nearly every DSP.

Arrivalist standard taxonomy and custom segments are available on LiveRamp Data Marketplace, which allows easy activation across almost every DSP and other endpoints across every digital media channel, including TV (CTV and MVPDs) as well as social activations.

American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends
American trips graph, showing big spikes during the Memorial Day and Labor Day Weekends

Contact us

Talk with our team to see how Arrivalist Travel Audiences can elevate your targeting strategy.

Talk with our team to see how Arrivalist Travel Audiences can
elevate your targeting strategy.

Talk with our team to see how Arrivalist Travel Audiences can elevate your targeting strategy.