Case Study

Hotels

Does My Media Drive Incremental Room Nights?

A holistic view of media measurement for Hotels

Arrivalist measures customer movement by utilizing a panel of 120 million mobile devices and 4 million connected cars, balanced at the US zip code level

Ability to measure the holistic impact of media campaigns for Hotels, including walk-up traffic, which can account for up to 50% of total bookings

Measure incremental room nights and ROI from your media campaigns. Understand which tactics performed best, and gain additional insights into your guests

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